On Strengthing Business Relationships

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SUMMARY

This is a book of stand-alone business quotes taken from the writings in CONVERTING CUSTOMERS TO CLIENTS.

Your relationship with a client is as important as having a service to provide a client.  Without one, you’ll never survive the stormy waters of the business environment.  If you’re a professional service provider (IT consultant, CPA, attorney, marketing or branding expert, etc.), then your whole business is based on relationships.  Yes, you have to be good at what you do, but you must be great at interacting, engaging, nurturing, and connecting with people.  The ability to do so makes you either a tremendously valuable asset to your firm and/or a powerful threat to your business’s competition.  To that end, this book is dedicated to helping you initiate, build, and maintain a relationship with clients.

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QUOTES FROM THE BOOK

“Your relationship with a client is as important as having a service to provide a client.  Without one, you’ll never survive the stormy waters of the small and medium business environment.”

“If you’re a professional service provider, then your whole business is based on relationships.”

“Many professional service providers have notorious reputations/stereotypes for not being able to connect with people, not being able to communicate well with people, and not being able to ease people’s concerns about their respective troubles.”

“Honest Communication leads to Caring and Respectful Trust, which then culminates in Commitment of service quality (on your part) and of continued service contracting (on your client’s part).”

The only way to build or strengthen business relationships is through authentic, honest interactions.

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